If you’ve started a new blog or wanted to do so, the next step would definitely be on what to write your first blog post. But remember, in whatever you feel like to blog, content is still the king, you need to invest your time on it.
Writing a blog post might seem challenging, as the internet is overloaded with posts from various bloggers pros and starters. So make your blog prevail, you have to exert much seriousness, effort and hard work to create a unique and great content.
In this article, I will explain in details how you can create your blog post and make it informative, so it can stand out in the blogging community.
WHAT IS A BLOG POST?
The definition and information on what is blogging and why it worth your time have been explained in details in my earlier posts, so all left for now is BLOG POST.
A blog post can be seen as an article that you write on your blog, which may be in form of text, attached with images, infographics and videos.
WHAT TO NOTE…
Also referred to as the TITLE, choosing a great title for your blog is a must. This is because it is what first persuades visitors to be interested in your post.
Your title should be able to capture people’s attention. It should be informative, not too long and should be relevant to what you are writing on.
Also, the main keyword phrase should be included in it (as recommended). This will help improve your SEO (Search Engine Optimizations).
Indicating your blog publishing date is very important, as it helps users see your most recent posts/articles or updated ones.
This is optional, especially when writing an ever-green content since it requires no frequent edits or updates, but it is recommended if you frequently update your blog.
Inserting an Author box in your post will help users identify who writes the post, and drive more traffic to that post especially if the visitors enjoy reading posts from that author.
But this will be only helpful to blogs with multiple (more than one) authors.
Each and every post in your blog should be tagged under a specified category. This will help ease navigation in your blog which will make visitors enjoy your blog more.
For example if you have categories in your blog like : WORDPRESS, JOOMLA, DRUPAL. Users searching for WORDPRESS tutorials will just click on the WORDPRESS category, and all the posts or articles filed under it will appear, instead of going through your whole blog post searching for WORDPRESS posts.
This will help your users to navigate smoothly in your blog, and hence help search engines crawl your blog better.
Do you know that many most blog visitors only scan a blog post instead of reading it word for word?
According research by Crazy egg, visitors only read 18% of your blog posts. This will give an idea that visitors do not read (word by word) but rather scan the content.
You need to give them a reason to stay and read more of your posts, but how? This is where the importance of SUB-HEADLINES comes up.
Sub-headlines will help break your contents into a digestible sections, that suits visitors and meet their needs.
It also help add more chances for search engines to crawl your blog, as sub-headlines have a great impact in SEO.
But what is to be noted is that your sub-headlines should represent the contents in it, just as I’ve explained in the HEADLINES.
Adding media files which are inform of images, videos or infographics is a must as per SEO is concerned.
According to research and experience by top bloggers like Neil Patel and others, infographs boost traffic of a blog far beyond expectations. That is to say, blog posts with infographs perform better and drive more traffic than those without it.
So it is highly recommended that you add related images, and other media files to your blog, which will help increase more traffic and back links to your blog.
At such instances where you can’t add images and other media files, it is highly recommended that you should at least add a featured image.
All the images should include alt text, which is a very important factor in blog SEO.
When it comes to blogging, I do everything needful just to ensure my blog stand out, and that’s what am recommending.
This is why I bring up this point, adding a bulleted or numbered list in your blog post is very important. one may ask WHY? The reason is simple, your visitors only scan your contents, you need to give them a strong reason to stay longer, and a numbered or bulleted list have that magic to capture ones attention.
Try it, it’s a good practice that you should get used to.
Again, bolding a specific text in your blog post will make it worth giving a look. Visitors will go there just to see what is so special there to find out the reason why it is bolded.
The highlight should be selective, it should be restricted to only some important point you won’t want your visitors to miss. Hence making too much highlights (bolding) will turn your post into a mess and non-interesting.
HOW TO WRITE YOUR FIRST BLOG POST
The first time writing a blog post will be tedious and challenging! Filled with many question; what should is say? How can I grab the attention of visitors? Etc, everything will be strange to a beginner, I know its difficult, but by following some hints to be listed below, you may find it simple.
WHAT TO WRITE
Below is a checklist on what a new blogger can focus to write his first blog post on, it is not a general formula, but just based on my experiments.
- INTRODUCE YOURSELF
You can use your first blog post to tell your visitors who you are. This will help create a mutual relationship between you both, as they will know who you are which will give them a reason to visit your blog too often.
- YOUR MOTIVATION
Tell them what motivated you to start blogging! The reason why you started it, this will tell your users how serious you are in blogging, and may make others decide to follow the path you followed.
- INTRODUCE YOUR NEXT BLOG POST
Use this opportunity to tell your visitors what your next blog post will be all about. This will give them a reason to return back for your next blog, so try to make your title very fascinating and mind capturing.
WRITING BLOG ARTICLE
To write a blog post, some certain segments have to be noted, giving each the consideration it deserve, mixing things up will ruin your post, remember CONTENT IS KING!
They are as follows:
Introductions is the first paragraph in a blog post, it is used to serve as an entry text before starting the main text.
It requires your maximum consideration, this is because after HEADLINE (TITLE) introduction is the first thing visitors will see, it is what will make them stay or leave.
So the better your introduction, the more chance that users will read your post, and the other way round.
It is also recommended that you use your targeted keyword phrase at least once, to help improve your SEO, which will make search engines crawl your blog better. But you shouldn’t overload your introduction with keywords, make it user friendly.
You promised your visitors on your HEADLINE, and the main content is the fulfillment to that promise.
Try to keep that promise by writing a detailed post. Explain thoroughly and add more taste to your content by adding infographics. Don’t jam-pack everything in one place, use paragraphs, bulleted and numbered lists, tables etc to make your content more appealing and interesting.
Your post should be no less than 300 words. What you need to know is that search engines regard long posts with high esteem than short posts. So try to make your blog post long enough to reach at least 1000-1500 words and above.
But this shouldn’t mean you should pack everything that comes into your mind and post it, wether it is related to your post or not! But rather, try to post only the things that are within the scope of what you promised in your HEADLINE (TITLE).
This is the closing segment of your blog, it may consist of one or two paragraphs which comes at the end of your post.
Use these two last paragraphs to summarize the content you’ve written. This part will help visitors that scan your content to know what they have missed so they could get back to it.
OTHER IMPORTANT THINGS TO NOTE
CALL TO ACTION
Call to action comes just after the conclusion of your post. It is a stage in which you can ask readers to share their thoughts, or share the post to their post to friends if they found it to be helpful, just as I do include it in all my blog posts.
It can also help users learn more about contents if you are promoting any (in your blog post)
Comment is one of the most important part of a blog. It gives visitors and existing users an opportunity to interact and discuss with the author of that blog. Hence it helps add more engagements to your blog.
And as a blogger, you have to pay attention to your visitors comments, respond to it in time, this will make users visit your blog more often.
Make sure there is a social share buttons in your blog. Not all users will copy the url of your blog just to share it to their friends or on their social networks. But with a social share button, users will find it more pleasing to share your posts as a courtesy of writing the content.
At this stage, I hope you’ve mastered the basics that every beginner should know before writing a post, understand the segments of your posts and fully ready to experiment it.
Have any question? Let me know using the below comment box
Find this helpful? Share it with your friends